Twitter Five Months Later
Posted by scottjduffy on June 6, 2008
Way back in January, I wrote about Twitter as a new type of marketing medium.
I mentioned that Robert Scoble had 5000 followers at the time. Well he now has 26,000 followers. That is 26,000 people who regularly read the short 140-character posts that he puts out. He’s not even the biggest any more. Leo Laporte has 40,000 followers.
By the way, if you want to follow me on twitter, go to http://www.twitter.com/scottjduffy and click follow.
Twitter has suffered technical problems caused by its rapid growth and popularity. The site is down all the time, or painfully slow. They are working on it. They recently got a ton of funding to make it better. But they don’t seem to be working on it very fast.
Anyways, the power of using twitter to broadcast to your most loyal fans has grown. Moreso than just a blog, twitter is turning out to be a conversation. People are twittering AT people. And they are getting answers.
For instance, the communications giant Comcast has someone on twitter – comcastcares. His name is Frank, and he is paid by Comcast to monitor twitter, and help customers having problems with their service out. He has been getting a lot of good reviews, helping solve customer problems. One guy. Single-handedly raising Comcast’s repuation among the leading bloggers and Internet thought-leaders who use twitter.
